Creating Visibility: Do Your Customers Even Know You Exist?

Visibility means having your entrepreneurial business be visible to the audience you want to serve. This means being in front of them in any number of ways and creating a strategy for promoting brand...

Do You Hate Sales? Then Don’t Sell.

I used to dread the thought of selling. It didn’t fit my personality; I hated feeling spammy or pushy. I just dreaded the whole process. But business doesn’t happen, and revenue doesn’t come in...

Searching for Gold: How to Find Great People for Your Company

When you are growing your team, the one thing I hear most often is “Where do I find good people.” If you have exhausted your friends and family for their connections and come up empty, here are many...

Do You Have the Right Team for Growing Your Biz?

This week I’m starting a series on team building for business growth. I’ll be touching on job descriptions, the hiring process, onboarding, performance reviews, the firing process, and more…Stay...

Are you a True CEO? Move From Doing to Leading

In 2003 I had a booming media buying agency. Business seemed to be rolling in faster than I could keep up with. I was a one-woman band for the first few years and loved every part of the business. But...

Get Out of Your Own Way – Pt. 2

Part 2 of 2. Last week I covered 4 obstacles that can get in your way. This week, I’m finishing up with the final 4. 5. “I have a good sense of where I want my business to go, but can’t figure...