Facebook Advertising Blueprint

Facebook is currently the biggest social media platform with almost 2 billion members. Half of those are online daily. With very few acceptations, your ideal client is there! Facebook also has the very best targeting opportunities of any social media platform, which is critical for successful advertising. I see so many entrepreneurs making the same […]

How to Get Over the Fear of Creating Videos

Today we are talking about video and specifically how to get over your fear of being on camera. We have been talking in the past few weeks about how important video is not only in Facebook Ads but in your business in general. But many women are not brave about hopping in front of the […]

How Much Should I Spend on my Facebook Ads?

This is the question I get asked every single day How much should I spend on my Facebook Ads? In this quick video I’ll give you a long and short answer to that. Stick with me to the end, and I’ll give you the sound bite you are waiting for. My answer, and I know […]

The Importance of Facebook Live

Facebook Live is becoming a thing.  The thing.  As Facebook is favoring video in all areas, Facebook Live posts are getting premier status.  This means more visibility, and more reach for your brand. See the video below for some tips on how to jump in.

The Importance of Video in your Facebook Advertising

Video is so important for your business, especially on Facebook, that I’m going to be doing a 2-part series. How is it important, you ask? Facebook is favoring video posts in the newsfeed – so you will get more reach!  A little background: FB wants to be more personal, engaging immediate and in the past year […]

Warm Audience – Don’t forget your Tribe!

Once you have someone on your email list, or liking your Facebook page, or in your Facebook group, it’s easy to think you’ve “got them”.  Meaning, they already know about you, and don’t need to hear about your newest offers or see your ads.  Not true!  You warm audience is the most important piece of […]

Facebook Strategy vs. Facebook Ads

There is a difference between “dabbling” with Facebook ads and having a well crafted, results oriented, long term strategy. You will need patience, tenacity, and a bit of Sherlock Holmes to make it all hum.  But once it does, you will have an endless stream of prospects, leads, clients and revenue.  

Facebook Live

Just introducing myself and my services on Facebook Live and answer the question – just what IS a Facebook Ads Strategist. I’m on Facebook every Friday at 11 am Pacific time with a FB Live focusing on various aspects of Facebook advertising, and growing your business.  Join me any Friday on my Facebook Page.