Warm Audience – Don’t forget your Tribe!

Once you have someone on your email list, or liking your Facebook page, or in your Facebook group, it’s easy to think you’ve “got them”.  Meaning, they already know about you, and don’t need to hear about your newest offers or see your ads.  Not true!  You warm audience is the most important piece of […]

Facebook Strategy vs. Facebook Ads

There is a difference between “dabbling” with Facebook ads and having a well crafted, results oriented, long term strategy. You will need patience, tenacity, and a bit of Sherlock Holmes to make it all hum.  But once it does, you will have an endless stream of prospects, leads, clients and revenue.